Sorry, I would have to respectfully disagree with this statement. The MSRP is just that a suggested retail price. If someone is willing to pay an ADM, then why should the vendor take less than market price? If the market price is fair then the product will sell, if not then the dealer is stuck with the car and losses on the carrying costs and any potential discount that they have to offer to actually sell it. That is how the free market works.
If someone is willing to pay over the tag that is certainly their prerogative. Just because a particular item be it a Playstation 5 or a recent model of Graphics Card or a ZR-1 are currently in high demand relative to supply is no excuse to charge an inflated price . Some call it the " early adopter " tax personally I prefer to call it greed on the part of the retailer. Their profit margins are baked in just as they are on items with adequate inventory. People remember when they are being taken advantage of and it can cost the vendors in the long run .
I'm aware that if disclosed it's legal but that makes it no less distasteful.....very frequently over the years vehicles have been offered below MSRP for a variety of reasons whether it's excess inventory, factory incentives or perhaps new model releases, even Fords favorite " employee pricing " . It was a case of not wanting to pay as much as MSRP , not trying to pay as little as MSRP . I would say just like the crazy pricing of just about everything now it goes back to the gouging that started with the COVID excuse .
Good to hear. Just curious, was the dealer asking the sticker price ? If so good on them. Personally I chose the dealer I went with for two reasons. One , because they are a relatively high volume dealer and two because they never ask for more than MSRP . Even when the C8 first became available. But of course to each their own . There are many willing to pay whatever it takes .
$75K over
Wow . As long as both parties are happy I suppose. There are the fortunate few for whom money is no object.
Ready for this Jack. $455K out the door with ADM, lux tax and HST. For a Chevy
It's still scalping but of course there are those who are willing to pay inflated prices for any number of reasons. And in some circumstances it may turn out to be a good investment depending on total production numbers and future demand. Depends on your motivation I suppose. Of course at the end of the day the market will decide.
And folks were also aghast when Ford sold the 05/06 GT at $150k....now? Waaaaaaaaaaay over $500k or more!
